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Sears Bound
Can LL Cool J make shopping at Sears seem cool? The retailer is hoping that's the case. It’s teaming up with the hip-hop star to get behind a line of clothing and accessories that will be sold at Sears stores starting in the fall. The clothing will be designed for kids, teenage girls and young men and will be stocked in 450 stores at first. Before the year is out, Sears says it hopes to expand the collection to more of its 2,400 stores.