Being a household name in music these days means being a brand name as well, which is not so difficult in digital times. Listeners often look to celebrities for lifestyle guidance, and companies seeking to establish or enhance their connection with audiences will tap our favorite artists. For example, Nicki Minaj just announced (Jun. 5) that she's been signed on to endorse Myx Fusion, Moscato's new single serve, fruit-infused wine beverage. But that's just the latest music mega-deal. Click on to check out other rapper/singer brand endorsements.