Drop It Like It's Hot: Lost Endorsement Deals

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  • Akon
  • Madonna
  • Keyshia Cole
  • Rihanna
  • Chris Brown
  • Tyler, the Creator, Lil Wayne
  • Rick Ross
  • Ludacris
  • T.I.
  • T.I.

Keyshia Cole

Letoya Luckett replaced Keyshia Cole as the face of hair-care company Luster's Smooth Touch Line in 2010, reportedly because Cole was demanding too much money for a contract renewal.

(Photo: Mychal Watts/PictureGroup)

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