New Day: Jay Z's Illest Power Moves

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The Takeover

Jay Z's Magna Carta Holy Grail hit the streets in the most elegant of ways. From the track-listing scavenger hunt in Brooklyn and the MCHG cover art on display at the Salisbury Cathedral, to the buzz-worthy announcement of the album via a commercial during the NBA Finals, to the all-out digital takeover of the Internet with the actual release, the LP proved Mr. Carter's reach.

(Photo: Roc Nation)

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