New Day: Jay Z's Illest Power Moves

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Justify My Thug

Jay Z became one of the few famous-but-"underground" voices used for HP's "The Computer Is Personal Again" marketing campaign in 2006. His commercial spot was part of hundreds of millions of dollars-worth global marketing roll out, and it may have been where Jay first got used to that impressive NBA Finals time slot. (The spot premiered during Game 1 of that year)

(Photo: Courtesy HP)

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