Its first project is the heist drama, Percentage, starring Cam'ron.
Is Queen Latifah adding the title "studio boss" to her already impressive resume? The actress-rapper-Cover Girl announced the launch of her new behind-the-scenes venture, Flavor Unit Studios, today, reports Deadline.com. The Miami-based production company will kick off with the feature film, Percentage, a crime drama starring Cam'ron, Omar Gooding, Macy Gray and Ving Rhames.
Percentage tells the story of two New York hustlers (Cam'ron and Gooding), who — after a drug deal gone bad — move to Miami to build a new empire in credit fraud.
The move seems like a natural transition for a trailblazer like Latifah, who built a highly successful career in Hollywood after breaking barriers in the hip hop scene of the 1990s. From a bit part in Spike Lee's Jungle Fever to an Oscar nomination for her role in Chicago, Latifah pushed her way past convention into "leading lady" status.
Hopefully, with her calling the shots, there will be even more diversity at the multiplexes. Latifah's upcoming projects on the acting side include playing a choir director in the musical comedy, Joyful Noise, and reprising her role as Ellie in the animated film, Ice Age: Continental Drift.