Diddy and Cassie's 3AM Ad Too Hot for Macy's

Diddy and Cassie's 3AM Ad Too Hot for Macy's

Retailer bans new fragrance commercial from in-store launch.

Published May 9, 2015

Now that Diddy and Cassie have gone public with their relationship, they're not holding anything back. The couple is allegedly too hot for Macy's: Page Six reports that the department store banned the ad for his new fragrance 3AM.

The ad, recently shot in L.A., featured the music mogul, 45, and Cassie, 28, in a series of scenes that include "nudity, simulated sex and at least one nipple ring," according to the site, which adds that cops even came in to break up the shoot.

| CLICK HERE TO SEE PHOTOS FROM DIDDY AND CASSIE'S 3AM AD |

“The full-length version includes such provocative images that retailers were concerned about young customers seeing [them],” said an insider. “The required edits almost delayed the [fragrance] launch,” the source continued. “In an attempt to bypass the censors, Combs tried to get the commercial [out on cable channels], but it was still deemed too racy” by the networks.

During an appearance on Jimmy Kimmel Live, Diddy commented on the controversy (which some are calling just a plain old "brilliant" PR move): “I don’t think there’s such a thing as ‘too sexy.’”

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(Photo: Sean John)

Written by BET-Staff

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