Drake has been inadvertently getting some crazy promo lately, so it's only right that he take advantage of it all and pull the curtains on his highly anticipated collaboration with the Jordan Brand: the OVO Air Jordan 10.
Drizzy's new kicks boast the standard OVO colors: white and metallic gold, with a clear gum sole featuring gold flecks and, of course, the OVO and Jordan Brand logos. The clean kicks come packaged in a crisp white box subtly adorned with the gold logos.
The sneakers come at a pretty penny, retailing for $255 globally beginning Sept. 12. Only select retailers will carry the shoe.
Fans first got a glimpse of the OVO Air Jordan 10 when Drake announced his collaborative deal with Jordan Brand back in December 2013.
The sneaker debut comes just ahead of the kick-off of Drake's OVO Fest, tonight through the rest of the weekend. Confirmed guests include Kevin Hart, J. Cole, Big Sean, YG, and, of course, Drake who is set to close out the festival on the third and final day.
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(Photo from left: Mirrorpix/Splash News, October's Very Own Air Jordan 10)