This Is Why People Are Freaking Out Over Supreme’s New Store

This Is Why People Are Freaking Out Over Supreme’s New Store

Fans lined up around the block to see the new outpost.

Published March 10th

NYC streetwear brand Supreme looks like it has its sights on a global takeover. The popular line opened a new store in Paris on Thursday — it's 10th store worldwide — and if the crazy line is any indication, there's a big demand for skater-wear in France.

The French outpost is the second Supreme store to open in Europe, and will feature the brand’s entire collection, including skateboards, footwear, and all special releases. The store’s opening would have been exciting enough, but it got even better when Pharrell, Cam’Ron and Ian Connor showed up.

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Live from the Supreme lineup in Paris. @supremenewyork #paris 📷: @photo_sheep

A photo posted by highsnobiety (@highsnobiety) on

The store is located in the center of Paris’ Le Marais shopping district, and combines the style of the brand with the culture of Paris, incorporating artwork, wooden fixtures, and metal clothing railings that create a beautiful mixture of a traditional and modern aesthetic.

Supreme Paris 20 Rue Barbette, 75003 Paris

A photo posted by Supreme (@supremenewyork) on

Celebrity attendees shared their excitement for the store opening by posting on their social media pages.

KILLA AND I ---- @mr_camron

A photo posted by Pharrell Williams (@pharrell) on

#PARIS #SUPREME #FUCKEM @bronkny @ianconnorsrevenge

A photo posted by Paul Mittleman (@paulmittleman) on

What say you? Is Supreme’s newest outpost worth the hype? Tell us in the comments section below!


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(Photo: Supreme)

Written by Evelyn Diaz

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