The 411 on Skin Bleaching

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  • Understanding Skin Bleaching and Its Dangers
  • What Is Skin Bleaching?
  • It’s a Booming Industry
  • Racism and Colorism Drive Sales
  • How Does It Work?
  • Skin Bleaching Is Dangerous
  • You Are Beautiful the Way You Are

It’s a Booming Industry

It’s estimated that the skin bleaching industry rakes in billions of dollars each year. Skin bleaching is a global phenomenon and is extremely popular in India, China, Pakistan, Jamaica and numerous African countries such as Nigeria, Senegal and Togo. A recent report found that in Nigeria a whopping 77 percent of women use these products regularly. 

(Photo: REUTERS/George Mulala)

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