His job may take him around the world but ScHoolBoy Q is just like any other working parent trying to juggle a career with parenthood.
Last week, Q's daughter Joy helped announce his Feb. 25 Oxymoron release date, which was an important part to the promotional process, the TDE spitter told BET.com during Power 106 radio station's Cali Christmas concert Saturday (Dec. 14) night. "That's my baby, that's what my album really is about. I don't have no songs that are especially dedicated to her, but I wanted to try and be, like, corny, because I always said it was always about my daughter."
She not only inspired the content, but the concept as well, he added. "It's more to it then just making a song for her. I'm basically painting a picture [for her] of what I'm doing in the streets and why I'm doing it, to help her out. It's an oxymoron within itself. I'm doing bad to do good."
Joy doesn't understand what her dad does for a living just yet, though. "She has no idea what daddy does, at least right now she [doesn't]. When she gets older, of course, she's gonna figure everything out."
The parental balancing act is one that Q, 27, is used to. The last year has found the entire TDE crew blow up after Kendrick Lamar's good kid, m.a.a.d. city major label debut gave the already buzzed about imprint even more shine. Success aside, at the end of the day the "Collard Greens" rapper is "just being a parent," he asserted.
As for Oxymoron, no song "sounds the same" promised Q. "A lot of rapper's say that [but] I'm a different type of artist, you know? I like to let my music speak for itself. I really don't like giving too many details. That's why I took so long on the date. I like people to go get the music and then they say what it is."
In hopes of landing a "No. 1 album," the Los Angeles native plans on "doing all types of" promotion, including more videos with Joy and "free shows" for his legions of fans — some of whom he encouraged to use the n-word during an interview on the Pete Holmes Show recently. "I don't want nobody to say it outside my show," he clarified. "I'm not telling everybody to just say it, but if you're at my concert and the lyric comes up, I've said the lyric, I know [white fans] bought my albums and supported me. Why not? That don't mean they're racists, obviously they're not racist [if] they're at my show. That racist thing is so old."
Later in the night, Q hit the Cali Christmas stage with Lamar, who headlined the event held at the Honda Center in Anaheim, Calif.
The set was also supported by the rest of Black Hippy (Ab-Soul, and Jay Rock), along with special guest Diddy, who, after donning a crown on stage during the 2013 Hip Hop Awards, called K. Dot a "young king."
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(Photo: Bennett Raglin/BET/Getty Images for BET)
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