Inside the Fake Friend Industry: The Business of Buying Likes on Social Media

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  • Buying Friends Cool or Nah?
  • What Are All the Clicks About?
  • What Is a Click Farm?
  • The Cost to Buy “Fake” Friends
  • Everyone Needs Friends. Even the State Department.
  • How to Detect if Someone Is Buying Fake Followers
  • Is This a Viable Business?
  • Duping Social Media
  • The Buying Backlash
  • How You Like Me Now?
  • The Solution

What Are All the Clicks About?

If you are on any form social media, including Facebook, Twitter, Instagram or Tumblr, you want people to follow or like you and your content. But if you are not Beyoncé, Kanye West or Oprah Winfrey, how do you get people to follow you? 

(Photo: AP Photo/Paul Sakuma, File)

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