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New Roc-a-Wear Ad Draws Criticism From NYPD Supporters | News | BET.com

New Roc-a-Wear Ad Draws Criticism From NYPD Supporters | News | BET.com

Published February 28, 2008

Posted Feb. 27, 2008 –  As the trial of two policeman accused of shooting an unarmed New York man begun Tuesday, supporters of the cops cried foul about a new advertisement.

:: AD ::

Nicole Paultre-Bell, who was Sean Bell’s fiancée when he was killed the night before their wedding, appears in a Roc-a-wear clothing ad with her two daughters beneath the words: “We are going to be here to the end, ’til justice is served.”

Roc-a-wear, one of the biggest hip-hop fashion lines, created by Jay-Z and Damon Dash, denies attempting to influence the jury for detectives Michael Oliver and Gescard Isnora. They're charged with manslaughter.

“It embodies the spirit of how Roc-a-wear was born, how hip-hop was born,” says spokesman Jameel Spencer. “We’re trying to highlight different stories. Nicole, she really embodies the overall spirit of that. She’s someone who’s suffered a great loss.”

What do you think about the ad?  Click "Discuss Now" to post your comment.

Written by BET-Staff

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