Inside Barack Obama’s My Brother's Keeper Initiative

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  • Presidential Task Force
  • Foundations on Board
  • Businesses Also Support the Initiative
  • The Bottom Line
  • How Will This Benefit Me or My Son?
  • New Initiative Targeted Towards Minority Males
  • Why Launch My Brother’s Keeper?
  • Taking Action
  • An Obama First

The Bottom Line

“The bottom line is there is an empirical reason to focus deliberate attention on Hispanic and African-American boys,” Cecilia Muñoz, the White House Director of Domestic Policy, told reporters on a conference call. Thus, the overall goal of the initiative is to help young Black and Latino men reach their full potential in school, home and in the workforce.

(Photo: Isaac Brekken/Getty Images)

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