Nike Celebrates 25 Years of Its "Just Do It" Campaign

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  • The First “Just Do It” Commercial
  • LeBron James and Serena Williams in Nike’s 25th anniversary “Just Do It” Ad
  • The 2008 "Redeem Team” and Marvin Gaye

Let Me Play

In honor of the 40-year anniversary of Title IX, a law which prohibited discrimination against women in federally funded sports activities, Nike launched its “Voices” campaign. Olympians Marlen Esparza, Lisa Leslie, Diana Turasi and Joan Benoit-Samuelson shared their personal stories with the help of young girls who also quoted hard-hitting facts and statistics on how sports empower women.

(Photo: Courtesy of Nike)

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