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Are you watching for the sports or the athletes?
We bet Charles Barkley will approve.
The athlete makes a record-breaking deal with the company.
This has to be one of the sneaker giant's biggest fails of all time.
Paul Pierce and Rasheed Wallace make cameos, as the Black Mamba "conducts" his haters.
Could it even happen though?
Be sure to check out this year's Sneaker Con. It's sure to be lit.
The former baller is in a new facility getting better.
The stocking-stuffer game is about to be LIT!
Here’s your first look at the new sneaker styles.