Rumors starting swirling the internet yesterday about Teyana Taylor being dropped from Reebok for her Twitter feud with Rihanna in September. After the two ladies took nasty jabs at one another, Teyana posted a photo of Rih's bruised face post the Chris Brown altercation from a few years back. Today, Reebok officially announced severing ties with the artist by telling MadameNoire.com the following:
“We have ended our relationship with Teyana Taylor and do not have any upcoming product launches with her. “All I can say is that adidas partners with athletes and artists who blend well with our brand values. We evaluate our relationships with partners based on the values we hold at adidas and we don’t condone violence of any kind.”
Hopefully this is a lesson learned by all that using words in a private arena may be better than airing dirty laundry on Twitter. Fortunately, Rihanna is still signed to Mac and has not been dropped even though she was activately engaged in the negative comments and insults flying back and forth that afternoon.
(Photo by Stephen Lovekin/Getty Images for BET's Rip The Runway)