Kendrick Lamar: Road to BET Awards 2013

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The Darker the Berry  —  March 3, 2013

While filming the new ideo for “Poetic Justice," K. Dot requests a “darker toned” model for the shoot, going against the industry standard of using lighter-skinned Black actresses to appear in the video. He is hailed by critics and fans alike. 

(Photo: Interscope)

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