I Am Hip Hop Hall of Fame

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Russell Simmons

Year of Honor: 2008

 

Since his entrance into the music industry, Russell Simmons has been an innovator in virtually everything he's touched. From building the Def Jam empire with Rick Rubin, to establishing Phat Farm as one of the premier apparel brands in the '90s, Simmons helped make hip hop acceptable (and profitable) to mainstream America. With the launch of Global Grind, his online media network, he continues to be a savvy game-changer undaunted by the challenges of new technology.

(Photo:  Rick Diamond/Getty Images for BET)

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