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The consummate embodiment of cool — it's in his name, for goodness sakes — the classic men's skincare and fragrance company Old Spice taps LL as the spokesman for their new scent, Swagger, in 2008.
Hip Hop Awards '10 Show Highlights
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The Cyphers Revealed 2
Hip Hop Game Changers
The Best of the BET Awards 2001–2011
BET Awards Red Carpet Rewind 2001–11
BET Awards 2011 Highlights
2011 BET Awards After Parties
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