Hustler of the Year

Jay Z

He's a hustler baby, he just wants you to know. There's never been a point in time that Jay Z hasn't done it all. The ultimate multitasker still tours, heads Roc Nation and balances real life like a pro. Respect is due.


Diddy is a hip hop mogul that's tapped into music, fashion, liquor and now television. He's unstoppable and won't sleep until he's taken it to the next level.

Kendrick Lamar

In a year, Kendrick Lamar has gone from being a mixtape kid to the hottest young rapper with Grammy buzz swirling around him. Touring hasn't stopped and it won't for this hard working emcee with the golden lyrics.


Hip hop's favorite TV dad has continued to run his clothing line, Akoo, make music and push his artists flawlessly. This ATLien can't stop, won't stop and has a lot of years left.

Kanye West

Kanye has mastered production and lyricism, so he's taken on his other passion, fashion, with no apologies. Getting ready to embark on the Yeezus tour this fall, 'Ye is just getting started.