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A new campaign shows hip hop's early affinity with the shoe brand.
Run DMC pumps up the crowd at the Bud Light Madden Bowl at the Bud Light Hotel in NYC.
(Photo: Stephen Lovekin/Getty Images for Bud Light)
Joseph Simmons, aka Rev Run, and Darryl McDaniels of Run DMC tear down the house at the Bud Light Madden Bowl at the Bud Light Hotel in New York City. (Photo: Stephen Lovekin/Getty Images for Bud Light)
Party like a rock star with Bud Light as they take over the U.S.S. Intrepid for four nights of concerts and parties from Jan. 30 to Feb. 2. The Roots will perform with Run DMC and Busta Rhymes on Jan. 30. Grammy-nominated Imagine Dragons will...
As New York and New Jersey prepare to host the first cold weather Super Bowl, a week of events including concerts, a Miami Heat game and more mark the countdown to game day.