Rihanna Unveils Jaw Dropping Fenty Beauty House For TikTok Users

attends Sephora loves Fenty Beauty by Rihanna launch event on April 5, 2018 in Milan, Italy.

Rihanna Unveils Jaw Dropping Fenty Beauty House For TikTok Users

The beauty brand invited TikTok users to come experience the hub last week.

Published March 10th

Written by Danielle Ransom

Rihanna had a sweet surprise for her fans for the second week of March. 

On Friday (Mar. 6), the fashion and beauty mogul unveiled a new venture with TikTok: a Fenty Beauty House. 

  1. The Barbadian multihyphenate held a launch party for her Fenty beauty brand’s new mascara product at the newly-opened location. Billed as a hub for content creators, the space came with a fully stocked make-up pantry, beauty stations and tons of natural light specifically for TikTok users to create their own beauty-focused content with “Fenty Beauty spotlighting their creative excellence along the way,” according to a press release obtained by Harper’s Bazaar

    The beauty brand posted a clip of the affair on social media where Rih celebrated the beauty house’s opening. 

  2. “We are standing in the official first Fenty Beauty TikTok home,” Rih said before those gathered at the launch party. “I just wanted to create a platform for the next wave of content creators. I think our generation is the sickest, the illest, the most creative. I can't do it alone, so to join in with the people who are influencing the world, my community, and my generation, this is a hub.”

    @fentybeauty

    When Rihanna throws a party to announce the ##FENTYBEAUTYHOUSE... y’all ready??

    ♬ original sound - fentybeauty
  3. RELATED: Rihanna Blesses Fans With Sexy Bedroom Photo Dressed In Angelic All-White Lingerie

    Thus far, the only location that has been unveiled is in Los Angeles. Fenty Beauty has already chosen its first set of housemates to experience Fenty Beauty House as well, and plenty of clips from inside the space have been uploaded to TikTok, giving others a peek inside. 

    See some of the videos from the inside the space and meet the Fenty Beauty housemates below: 

     

    @fentybeauty

    Y’all ain’t ready! Announcing the ##FENTYBEAUTYHOUSE featuring @emmycombss @makayladid @savpalacio @challxn @thedawndishsoap ‼️

    ♬ TOES - DaBaby
    @fentybeauty

    Last but certainly not least we got sis @challxn here in the ##FENTYBEAUTYHOUSE to serve y’all lewks 😛 Let’s goooooooo!!

    ♬ original sound - fentybeauty
    @fentybeauty

    Who’s all there?? We got @makayladid as one of our first ##FENTYBEAUTYHOUSE members so stay tuned!!

    ♬ original sound - fentybeauty
    @fentybeauty

    Ayyyy we got @savpalacio as our first ever ##FENTYBEAUTYHOUSE member too!! Let’s goooo 🙌🏼🙌🏼

    ♬ original sound - fentybeauty
    @fentybeauty

    @emmycombss is one of the first members of our ##FENTYBEAUTYHOUSE and we can’t wait for y’all to see her looks! Stay tuned 😍💖

    ♬ original sound - fentybeauty
    @fentybeauty

    Y’all heard it here first! We got @thedawndishsoap on deck as our of our first ##FENTYBEAUTYHOUSE members— y’all ready?! 😍

    ♬ original sound - fentybeauty
    @fentybeauty

    When @priscillaono comes thru to the ##FENTYBEAUTYHOUSE and our housemates had to flip the switch 😂

    ♬ Follow Muslim_Poor for a kissy - muslim_poor

(Photo: Jacopo Raule/Getty Images for Sephora loves Fenty Beauty by Rihanna launch event )

COMMENTS

Latest in music

GET READY FOR ELECTION DAY

NOVEMBER 3, 2020

#RECLAIMYOURVOTE

VOTE
0

days

00HRS
00MIN
00SEC