Carol’s Daughter, a line of rich hair and skin care products, has recently launched a new polyethnic ad campaign featuring Solange, Cassie and Selita Ebanks. The focus of the campaign is to further embrace the data retrieved from the latest U.S. Census, which revealed that many citizens checked the “other” box. The three gorgeous women selected reflect the melting pot of our country. At least, that’s what Carol's Daughter thinks.
Selita Ebanks is of African, Indian, Irish and Jamaican heritage, Solange Knowles is of African-American and French Creole descent, and Cassie is of Filipina and Black ancestry. Though these women are the epitome of a diverse trio, many Black women, who largely make up the brand's customer base, are a little put off by the lack of varying shades. The women almost mirror each other as it pertains to skin tone, and even though they represent a combined total of seven ethnicities, multicultural doesn’t trump multicolor for some.
“I love Carol’s Daughter and I love their products. Maybe they’re going to continue to expand [models]. I would love to see some chocolate sisters like myself,” Naturi Naughton tells HipHollywood.com. “It’s important to always show all of the shades of beautiful Black women. We have the mocha, caramel, honey and dark chocolate. That’s what so beautiful about us. I hope to see more of that, not just in campaigns, but in Hollywood and in general.”
Selita Ebanks alludes that the focus is less on color and more on the fact that we, as a people, are steadily becoming a more multiethnic culture. "Today, people are blended, and I think the three of us are a prime example," Selita explained. "Women in my family range from vanilla to the deepest chocolate."
(Photo: Albert L. Ortega/PictureGroup)