Kimora Lee Simmons Launches Anti-Aging Cream at QVC

Kimora Lee Simmons Launches Anti-Aging Cream at QVC

The former model says "beauty starts with a great skin-care regimen."

Published February 24, 2012

Celebrating its annual Buzz on the Red Carpet Live from L.A. event that kicks off tonight at 9 P.M. on the shopping channel, QVC held a star-studded party at the Four Seasons in Beverly Hills, where Kimora Lee Simmons told all about her new skin-care line, Shinto Clinical.

“It’s East meets West, and for women of every color," said the African-American, Korean and Japanese model, actress and all-around business woman, whose products blend Asian ingredients like kelp, seaweed and antioxidant Omegapearl-18 with Western science. “It’s all scientifically tested — to be in the beauty category at QVC, it takes a lot,” she noted, adding that she was inspired by the way her mother and grandmother cared for their skin and ate an antioxidant-rich diet. Her Smooth Answer anti-wrinkle moisture boost cream will launch exclusively at QVC, while the rest of the collection will follow at starting March 1.

“For me, beauty starts with a great skin-care regimen,” said Simmons. “It’s not what you put on after the fact, like makeup, but how you maintain what you’ve got. I like to put Smooth Answer on as a base that moisturizes and serves as a barrier against pollution.”

No stranger to QVC, Simmons said she’s shopped there for everything from a blender and a flashlight to jewelry, though the bold cuff she wore was from her own Just Fab line. Project-wise, Simmons is “always developing for Style network, which I did Life in the Fab Lane for,” she said, adding that the show may get a revival and that daughters Ming Lee, 12, and Aoki Lee, 9, are all for it. “They’re total hams,” she said. always gives you the latest fashion and beauty trends, tips and news. We are committed to bringing you the best of Black lifestyle and celebrity culture.

(Photo: FayesVision/

Written by Gerri Miller


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