The 1.5 million followers of the official MJ account were treated to the special viewing at around 10 p.m. on Wednesday (Aug. 13) when a tweet, "It’s time! The first ever premiere of 'A Place With No Name' right now on Twitter," was sent.
The black and white cinematic video, directed by Samuel Bayer (the man behind some of music's most iconic videos, like Nirvana's "Teen Spirit" and Justin Timberlake's "What Goes Around... Comes Around"), tells a love story of a couple who are seen driving through the desert in a jeep and performing a dance routine on the beach. MJ appears throughout the video courtesy of outtakes from his 1992 classic "In the Closet."
"A Place With No Name," is a remake of America's "Horse With No Name," which was climbing the charts when Jackson was just 14 years old and preparing to release his debut album. Jackson first reworked the song in 1998 during his Invincible sessions.
The song serves as the latest single from L.A. Reid's brainchild Xscape, which debuted at the No. 1 spot on the official U.K. albums charts and at No. 2 on the Billboard 200 in May.
Since the video was released it has reached more than 15,000 re-tweets and 14,766 favorites as of press time.
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(Photo: Epic Records)