The iPhone exclusive app allows B’s fans to communicate using themed characters. The "Like a Martian" rapper described it as a way “to have fun with your friends and family and celebrate the life of Lil B.”
Basedgod hopes that the cartoon-like images of him saying simple phrases like “yes,” “no” and “kool” will reach global consumption and connect him with followers around the world.
B isn’t the first rapper to feature himself in an illustrated app. Snoop Dogg allows fans to decorate Instagram photos with his Snoopify Mobile app. Basedgod’s free app is available with the iOS 7.1 software, or later (the iOS 8 dropped today).
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(Photo: Roger Kisby/Getty Images)