If you’re a big name artist, leaks of your upcoming album is part of the new face of music distribution. We never know who these mysterious leaks are. Is it an eager intern, trying to show their friends how cool their new gig is? A pissed off significant other or jump-off? Or is it the artist themselves in a not-so-subtle attempt to get some publicity, gauge public reaction to the music, and take it back to the drawing board if the reception is lukewarm or straight negative? In most cases we never find out. Today’s a little different.
Lil Wayne’s latest album Rebirth, slated to release sometime in February, was leaked to about 500 Amazon customers due to a shipping error. According to AllHipHop.com, those customers began letting the cat out of the bag to anyone that would listen including media outlets. Both Amazon and the artist’s camp have yet to issue a statement on the blunder.
In response, there has been talk that Wayne will head back to the studio to tack on some additional tracks. Hmm, it seems strange that Amazon would foul something like this up. Perhaps this is the new way to leak material – blame it on the online retailer. Regardless of whether the screw-up was intentional or not, expect to be seeing and hearing the new album very soon.
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