Obama 2012 Taps Top Black Strategist to Run Southern Campaign Operations

Obama 2012 Taps Top Black Strategist to Run Southern Campaign Operations

Obama 2012 is counting on top strategist Tharon Johnson to build up its southern campaign operations and help win key states.

Published August 30, 2011

Tharon Johnson, who played a key role in helping Kasim Reed win his Atlanta mayoral election and later served as a senior advisor in his administration, has been named southern regional director for President Obama’s re-election campaign. An Obama spokesperson said that he will be “a key part to building the organization” in that area, The Associated Press reports.


Johnson previously worked for U.S. Reps. John Lewis and John Barrow, both of Georgia, and has a reputation for winning tough races. He will oversee operations in Texas, Louisiana, Arkansas, Tennessee, Mississippi, Alabama, Georgia, Florida, South Carolina and North Carolina.


According to David Bositis, Obama “just isn’t going to win” some of those states, but has a fighting chance in a few key states, such as North Carolina, Georgia and Florida.


“If he wins those three states, the election will be over,” Bositis told BET.com.


Johnson’s ties in Georgia could be very important. In 2008, Obama won 48 percent of the state, and since then, it has experienced a major influx of Latinos and highly educated African-Americans.


“Everything is going to be more difficult this time around,” said Bositis. “The question is how much more difficult and that will be Johnson’s challenge. If Obama carries those three states, his prospects are going to be much, much better.”

(Photo: Win McNamee/Getty Images)

Written by Joyce Jones


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