LeBron James Joins Michelle Obama for New Reach Higher Initiative

LeBron James Joins Michelle Obama for New Reach Higher Initiative

Who better for the First Lady to join forces with than one of the world’s top athletes?

Published October 15, 2015

Michelle Obama is the 2015 version of Mother Teresa.

The First Lady’s Reach Higher initiative, among others, has been wildly successful since entering the White House seven years ago. Her call for an end to a lack of higher education for many has received critical praise whilst giving kids an incentive to stay in school and work hard.

Immediate education or employment after grade school has become scarcer for young people across America over the past decade. Obama’s campaign has already provided opportunity for youth post-high school and now a new initiative is underway.

The First Lady has enlisted Cleveland Cavaliers superstar LeBron James to join her and thousands of area kids in his hometown of Akron, Ohio next week in an attempt to showcase the importance of post-secondary education.

The event, which will take place October 21 at the University of Akron, is a mesh between LeBron James Family Foundation’s Wheels for Education, Akron’s I PROMISE Network programs and Reach Higher, according to a press release.

The much-anticipated afternoon comes just months after the 4-time MVP’s foundation and UA announced their own initiative to financially cover the full cost of a college education for thousands of current and future students. The program works on an incentive basis and only awards scholarships to those who “achieve standard testing, attendance, community service, and other academic standards” as reviewed by both the college and the foundation.

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(Photos from left: Jason Miller/Getty Images, Paul Morigi/Getty Images for Fortune/Time Inc)

Written by Paul Meara


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