If you were denied access into a club because it deemed that you were "too urban," outrage or sadness might have been two of the emotions felt.
But New Orleans Saints' running back Mark Ingram is feeling neither right about now. After London nightclub Cirque Le Soir said that he and a few of his Saints teammates were "too urban" to enter its establishment Monday night, the star rusher embraced the label, turning into a Twitter hashtag and running ideas for a T-shirt line and even an R&B group name. In other words, Ingram scored several touchdowns flipping this disturbing tag into comedic gold.
A rep for Cirque Le Soir later told TMZ that Ingram's "male-heavy entourage" was the real reason why his group was denied access, but by then the #TooUrban hashtag had already been born.
Here are the original tweets that set off the firestorm of activity, and the hilarity that ensued.
And that's all it took for Twitter to flip this.
Nothing like free promotion and turning controversy into potential dollars.
Lead single: "Don't Go to Cirque Le Soir."
Cirque Le Soir is gonna catch these bars and hold this L.
Yeah, he really looks "too urban" on the golf course.
They did it to themselves.
The time is ticking ...
Say that again. The Saints are supposed to play a game in London this fall. So, their players could play football in London ... just not hit the clubs?
(Photo: Joe Murphy/Getty Images)