Five Ways Obama Used Technology to Win

Facebook - Unlike his rivals, Obama tapped the youth movement early on. His campaign sent out daily messages to everyone's Facebook to get the message out and motivate supporters. By doing so, he became one of the most popular celebs on Facebook, with more than 2.5 million supporters.

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Facebook - Unlike his rivals, Obama tapped the youth movement early on. His campaign sent out daily messages to everyone's Facebook to get the message out and motivate supporters. By doing so, he became one of the most popular celebs on Facebook, with more than 2.5 million supporters.

Twitter - By using Twitter/Ustream, some 120,000 voters got regular updates on where Obama was and were regularly provided links to watch rallies being streamed live over the Internet.

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Twitter - By using Twitter/Ustream, some 120,000 voters got regular updates on where Obama was and were regularly provided links to watch rallies being streamed live over the Internet.

YouTube - Thanks to YouTube, all of Obama's major events from the campaign can be seen. Obama's big speech on race has been viewed more than 5 million times on the site, which is more than the combined cable news audience who watched it. Also, a music video putting an Obama speech to music has had more than 11 million views.

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YouTube - Thanks to YouTube, all of Obama's major events from the campaign can be seen. Obama's big speech on race has been viewed more than 5 million times on the site, which is more than the combined cable news audience who watched it. Also, a music video putting an Obama speech to music has had more than 11 million views.

Text Messaging - Rather than announce his running mate in the traditional way, Obama urged people to sign up for a text alert to be the "first to know" who Obama had picked. Millions of people signed up to receive this.

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Text Messaging - Rather than announce his running mate in the traditional way, Obama urged people to sign up for a text alert to be the "first to know" who Obama had picked. Millions of people signed up to receive this.

Blackberry - Obama was pictured many times tapping away on his Blackberry – a sure sign that a he was a modern-day candidate with his finger on the pulse. Did Americans really want a man with his finger on the nuclear button if he didn't know how to work a Blackberry?

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Blackberry - Obama was pictured many times tapping away on his Blackberry – a sure sign that a he was a modern-day candidate with his finger on the pulse. Did Americans really want a man with his finger on the nuclear button if he didn't know how to work a Blackberry?

New Web site - After Obama's victory was announced, he came out with a brand new Web site complete with a blog, details on the his adminstration's plans plus more.

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New Web site - After Obama's victory was announced, he came out with a brand new Web site complete with a blog, details on the his adminstration's plans plus more.