A$AP Rocky Is Now the Face of a Major High-End Fashion Brand

A$AP Rocky Is Now the Face of a Major High-End Fashion Brand

A$AP Rocky Is Now the Face of a Major High-End Fashion Brand

Pretty Flacko gets his model on.

Published June 14, 2016

They don't call him Pretty Flacko for nothing.

A$AP Rocky
 is the latest celebrity to front for a major fashion house, landing an illustrious contract with one of the biggest luxury labels in the business. We even have our first look at Rocky in model mode for his first print ad.

Rocky is the new face of Dior Homme, modeling for the Autumn/Winter 2016 campaign. Speaking to WWD, Dior Homme creative director Kris Van Assche said, "I really like (A$AP Rocky’s) personal style and taste. He’s a real fashion lover. He feels like fashion really influences his own work, and he has strong opinions on that." 

Take a look at the first image of Rocky as the new Dior muse:

Perfection.

Written by Evelyn Diaz

(Photo: Vittorio Zunino Celotto/Getty Images)

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