If it's true that celebrity couples launching joint ventures is the relationship kiss of death (remember Khloé and Lamar's Unbreakable?), then the clock is ticking for Kylie Jenner and Tyga.

The couple's volatile romance is the subject of a new ad campaign for Alexander Wang.

The video dropped on Instagram earlier today, featuring a loved-up KyGa gliding around and making out in a mansion as their celebrity/model pals pillow fight in the next room. You know, typical night in if you're young, rich, (white) and famous.

How long before Tyga is looking back at this like Ben Affleck does that "Jenny From the Block" video?