Louis Vuitton Approached This Up-and-Coming Black Actress for a New Campaign

NEW YORK, NY - NOVEMBER 28:  'American Honey' star Sasha Lane attends IFP's 26th Annual Gotham Independent Film Awards at Cipriani, Wall Street on November 28, 2016 in New York City.  (Photo by Jemal Countess/Getty Images for IFP)

Louis Vuitton Approached This Up-and-Coming Black Actress for a New Campaign

Sasha Lane is officially certified chic.

Published January 4, 2017

One of the biggest breakout stars of 2016 was Sasha Lane, a 20-year-old actress from Texas who was discovered on spring break by director Andrea Arnold. Lane went on to star in Arnold’s film American Honey, one of the most acclaimed movies of the year — and she was unbelievably fantastic in it. Since then, she’s become quite the fashion fave, landing covers of hip magazines like Dazed, i-D and Vogue Italia. And now, she’s the new face of Louis Vuitton. 

Twirling through a Paris summer, playful but timeless. #LVSERIES6 by @NicolasGhesquiere, shot by Bruce Weber.

A video posted by Louis Vuitton Official (@louisvuitton) on

Georges #SashaLane for #LouisVuitton Spring Summer 2017 by #BruceWeber 💥 @sashablane

A photo posted by Hf & Commercial Modeling (@hfupdate) on

😍😍😍 #mysisbetterthanyours #shedoingbigthangs #sashalane @sashablane @louisvuitton

A photo posted by Blessed🌸 (@lovealways_5509) on

The campaign was shot by iconic fashion photographer Bruce Weber along the banks of the Seine in Paris — fitting, considering the SS17 collection’s theme was “The City of Lights.” Other faces of the campaign include longtime LV faces Jennifer Connelly and Michelle Williams, along with popular models Mica Arganaraz and Natalie Westling.

In an interview with Dazed, Lane explained her history with the fashion house. During awards season, they were excited to dress her. “I tried on this black Louis Vuitton dress, and [the Vuitton team] said they were going to show it to Nicolas [Ghesquière, the Vuitton creative director], and they ended up loving it,” she said. 

“At one point we were getting ready for the (Cannes) ceremony and they came in to help me get dressed and one of the guys was like, ‘I feel like I’m part of the family.’ And I was like, ‘Yeah!’ Because I like that connection. And they were nice to my brother.” What more could you ask for?

Written by Jocelyn Silver

(Photo: Jemal Countess/Getty Images for IFP)


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