See Why Everyone's Going Crazy AF for This Ghanaian Woman's Version of a Loofah

(Photo: LUV SCRUB via Instagram)

See Why Everyone's Going Crazy AF for This Ghanaian Woman's Version of a Loofah

Loofah who? Luv Scrub is where it's at!

Published March 28, 2017

Caroline Owusu-Ansah is the owner of the LUV SCRUB Mesh Body Exfoliator, a durable nylon net that has folks trading in their wash cloths and loofahs. Although she founded the company in 2012, the 39-year-old first-generation Ghanaian-American has been using this type of mesh since she was a young child like many West Africans, who identify it as “Sapor.”

“It is a staple in every Ghanaian household. That is what you use and all you know growing up,” Caroline tells Yahoo Beauty. “My friends would ask me, ‘What is that hanging in your shower?’ I always thought it was weird that they did not know what it was. I also thought it was extremely weird that people felt satisfied with the other tools or hands.”

Now, Caroline is receiving much praise for introducing the magical net to the masses and collecting her coins, too. But don’t take our word for it, check out Luv Scrub’s Instagram for a number of customer testimonials boasting about the product’s power to buff away dead skin cells.

Today is all about sharing the LUV. So here you go 💋 #HVD

A post shared by LUV SCRUB® (@luvscrub) on

You use it like any other sponge: wet and apply your body wash/soap, lather, then scrub yourself down. For $18 a pop (including free shipping), the Luv Scrub promises to leave your skin baby smooth and with summer quickly approaching this is something we can certainly get behind. Plus, it stretches long enough (up to 50 inches!) to scrub your back, it’s easy to clean with hot water, and it air-dries super quick. 

CLEAN Skin ✔️ SMOOTH Skin ✔️

A post shared by LUV SCRUB® (@luvscrub) on

There’s no question — this belongs in your shower, stat! Get yours at

Written by Jazmine A. Ortiz

(Photo: LUV SCRUB via Instagram)


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