We're Not Fooled: Kim Kardashian's SKIMS And Kanye West's Yeezy Are The Exact Same Brand

Kim Kardashian and Kanye West Skims and Yeezy

We're Not Fooled: Kim Kardashian's SKIMS And Kanye West's Yeezy Are The Exact Same Brand

The power couple is slowly morphing the modern world's aesthetic.

Published February 6, 2020

Written by Tira Urquhart

Kim Kardashian debuted her SKIMS shapewear collection at Nordstrom in NYC yesterday (Feb.5th), and the presentation had an elaborate quality that seemed oddly familiar. We couldn't help but see a strong resemblance with her husband, Kanye West's Yeezy brand.

Kanye's Yeezy brand gained a cult following back in 2015 after the success of his shoe collection with Adidas birthed a whole clothing collection. West elevated athletic wear to an unprecedented level, an aesthetic that is now at the forefront of fashion design. Through some research, we found uncanny reasons why Kim's SKIMS line and the Yeezy brand are nearly identical twins. From the posing formation down to the style of clothing, the display was undeniably inspired by Kanye West.

Take a look below at the evidence:

  1. Volume Of Models: Skims x Nordstrom Launch 2020
    NEW YORK, NEW YORK - FEBRUARY 05: SKIMS celebrates the collection launch at Nordstrom NYC on February 05, 2020 in New York City. (Photo by Kevin Mazur/Getty Images for Nordstrom)
    (Photo: Kevin Mazur/Getty Images for Nordstrom)
  2. Volume Of Models: Yeezy Show Season 4 2017
    NY,USA - SEPTEMBER 07: (CHINA MAINLAND OUT)2017SS New York Fashion Show Yeezy Season 4(Photo by TPG/Getty Images)
    (Photo: TPG/Getty Images)
  3. Nude Palette: Yeezy Season 4 2017
    NY,USA - SEPTEMBER 07: (CHINA MAINLAND OUT)2017SS New York Fashion Show Yeezy Season 4(Photo by TPG/Getty Images)
    (Photo: Bryan Bedder/Getty Images for Yeezy Season 4)
  4. Nude Palette: Skims Campaign Debut 2019
  5. Army Stance: Skims x Nordstrom Launch 2020
    NEW YORK, NEW YORK - FEBRUARY 05: SKIMS celebrates the collection launch at Nordstrom NYC on February 05, 2020 in New York City. (Photo by Kevin Mazur/Getty Images for Nordstrom)
    (Photo: Kevin Mazur/Getty Images for Nordstrom)
  6. Army Stance: Yeezy Season 4
    NEW YORK, NY - SEPTEMBER 07:  Models pose on the runway at the Kanye West Yeezy Season 4 fashion show on September 7, 2016 in New York City.  (Photo by Bryan Bedder/Getty Images for Yeezy Season 4)
    (Photo: Bryan Bedder/Getty Images for Yeezy Season 4)
  7. Kardashian Sister Support: Khloe modeling skims 2019
  8. Kardashian Sister Support: Kylie Modeling Skims 2019
  9. Kardashian Sister Support: Kendall, Kylie, and Khloe Modeling Yeezy 2017
    attends the Kanye West Yeezy Season 4 fashion show on September 7, 2016 in New York City.
    (Photo: Bryan Bedder/Getty Images for Yeezy Season 4)
  10. Supporting Each Other: SKims x Nordstrom Launch 2020
    NEW YORK, NEW YORK - FEBRUARY 05:  Kanye West and Kim Kardashian West celebrate the launch of SKIMS at Nordstrom NYC on February 05, 2020 in New York City. (Photo by Kevin Mazur/Getty Images for Nordstrom)
    (Photo: Kevin Mazur/Getty Images for Nordstrom)
  11. SUPPORTING EACH OTHER: Yeezy Season 4 show 2017
    attends the Kanye West Yeezy Season 4 fashion show on September 7, 2016 in New York City.
    (Photo: Jamie McCarthy/Getty Images for Yeezy Season 4)

Photo: Jamie McCarthy/Getty Images for Yeezy Season 4)

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