Jones isn't promoting obesity, but wants bigger women to feel good about their looks.
When Kenyatta Jones grew tired of not scoring fashionable finds for the plus size set, she decided to create a line of her own. Now, the fashion designer is not only the founder of the first plus size fashion house, Bella Rene Clothing, but she also has a new reality TV series on We TV called House of Curves. Jones, who currently weighs 220 pounds, says she's had to reassure people that she's not promoting obesity, but rather providing a missing service for bigger women who want to look good.
As Jones told HuffPost Live, "Fashion just forgot about us," she said. What's more, the fashion industry seems to operate under the misconception that "fat" people are couch potatoes and not in the market for style. "They don't need clothes, all they do is eat Twinkies," Jones says, illustrating the mindset.
Jones' series follows the entrepreneur as she tries to make her way into the industry and busting the notion that fat people are lazy and don't care about their appearance.
"I'm not promoting obesity. I've been fat all of my life," Jones told TheGrio. "I just wish that someone would have given me something nice to wear. Because at my biggest I was 350 pounds. I'm just as confident then as I am now at 220… I'm short and I'm fat. So I need a certain type of clothing to make me feel good about myself; to even try to lose weight."
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(Photo: Courtesy WE TV)