Will.i.am is claiming rights to the phrase "I AM" and wants Pharrell Williams to stop using it, effective immediately. In court documents obtained by Rolling Stone, will.i.am alleges that his copyrighted "I AM" logo was hijacked for the Virginia native's "i am OTHER" brand, which includes ventures in film, television and apparel.
According to the Black Eyed Peas member, Williams' is "confusingly similar" to his own, claiming that "the registration of the mark ... is likely to dilute the I AM mark and the WILL.I.AM mark."
In response, Skateboard P said he was "surprised" by Will's actions. "I am disappointed that Will, a fellow artist, would file a case against me," the Neptunes' star told Rolling Stone. "I am someone who likes to talk things out and, in fact, I attempted to do just that on many occasions. I am surprised in how this is being handled and I am confident that Will's trademark claims will ultimately be found to be as meritless and ridiculous as I do."
Lawyers for i am OTHER have filed a legal response to Will.i.am.
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