As Serena Williams crushes the competition in the very early stages of the U.S. Open, support as well as endorsements follow the superstar athlete through each round.
Apple’s Beats By Dre rolled out their new ad featuring Williams, as soulful singer Andra Day’s ‘Rise Up’ provides the backdrop for the montage.
In the commercial, Serena wakes up in the wee hours of the morning bombarded by spectators commenting on her game to which she decides to go for a run to clear her head. With her in-ear Beats By Dre Headphones in hand, she programs her iWatch to the Beats 1 Radio and Day’s triumphant ballad begins.
While Serena begins this intense sprint, Day belts the inspiring lyrics, “We’ll rise like the day, and we’ll rise unafraid.” The words haunt you as the very emotional ad takes you through Williams's victorious career from a teenage girl to the number-one tennis player in the world.
Watch the touching video below.
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(Photos from left: Streeter Lecka/Getty Images, Frederick M. Brown/Getty Images for BET)
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