LaRussell
FEATURED ARTIST OF THE MONTH

Rapper LaRussell and his collective are pioneering change with their authenticity and focus on building community.
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ARTIST OF THE MONTH - UP CLOSE AND PERSONAL

LaRussell
FEATURED ARTIST OF THE MONTH

LISTEN ON SPOTIFY
LaRussell is one of the most important artists of this generation. Not only has he brought back the art of rap, but he’s building a platform based on authenticity and good ethics. LaRussell and his independent collective, “Good Compenny”, are pioneering change within the industry. With a focus on building a community that is all inclusive, LaRussell allows the people to decide what his contributions are worth to them. He allows people to pay what they want for shows, merch, music, and all other commodities. His movement is not free, it's priceless.
13:38

Get to Know BET Amplified Artist of the Month LaRussell

LaRussell discusses adding his own "sauce" to the Bay Area rap lineage, the value of independence, being a community artist and more.
11/04/2025
8:02

Amplified Live - LaRussell

LaRussell demonstrates his lyricism, authenticity and stage presence while performing "I Got Flavor!," "Peanut Butter Insides" and "When I Come Home."
11/04/2025
2:08

Get to Know the Artist in 60 Seconds with LaRussell

LaRussell discusses adding his own "sauce" to the Bay Area rap lineage, the value of independence, being a community artist and more.
11/04/2025
1:51

LaRussell Plays This or That

LaRussell keeps it real as he makes quick choices on music and life, and he breaks down the values of indie artistry versus big-label success.
11/04/2025