WNBA’s Toronto Tempo stuns social media with inaugural jersey drop
The WNBA’s newest expansion franchise, the Toronto Tempo, officially unveiled its inaugural uniform collection via social media on Wednesday, marking a significant milestone ahead of the team’s 2026 debut.
The reveal, presented through a high-production video and a series of digital lookbooks, introduces the visual identity for the first WNBA franchise outside the United States. The "Tempo" branding centers on a color palette of "Deep Moss," "Electric Amber," and "North Star White," colors the organization states are intended to reflect the rhythm and energy of Toronto’s diverse urban landscape.
The uniform set features two primary designs: the "Icon" and "Statement" editions. The Icon jersey is anchored in a dark forest green, featuring bold, sans-serif typography across the chest. The Statement edition features a vibrant orange-yellow hue and subtle geometric patterns along the side panels that represent the city’s interconnected transit and musical history.
"This is a defining moment for our franchise and for the city of Toronto," the team said in a statement accompanying the digital launch. "These jerseys represent the pace of our city and the standard of excellence we intend to bring to the court."
The digital rollout featured several prominent athletes and local influencers, emphasizing the "Tempo" theme by syncing the jersey reveals with percussive soundtracks. According to the team’s official website, the fabric technology utilizes recycled materials, aligning with the league-wide push for sustainability.
Fan reaction across social media platforms was immediate, with the hashtag #TempoTime trending shortly after the release. The expansion team, owned by Kilmer Sports Ventures, is slated to play its home games at the Coca-Cola Coliseum.
League officials have noted that the addition of Toronto is a pillar of the WNBA’s aggressive expansion strategy, which aims to reach 16 teams by 2028. The Tempo will spend the coming months finalizing its coaching staff and roster ahead of the 2026 expansion draft.