The latest to join the buzz is Jenner's reclusive brother, Rob Kardashian, who took to Instagram to add a minimalistic remix to the beauty mogul's latest trend.
Since Rob hasn't been seen in public for more than a year — yep, we've been counting — many assume that he's also been M.I.A. on his social media accounts. This may be true, to some degree.
Here's the thing: the former Keeping Up With the Kardashians star's Instagram account, in particular, is heavily populated, but seems to have been run by a social media manager, judging from the majority of promotional posts — ranging from his businesses to his family reality series — taking up the majority of space on his page.
It appears, though, that Rob, himself, may have taken back the reins for a brief moment, just to troll his little sister.
On Sunday (October 20), he uploaded a video he recorded of Kylie miming the words to her latest tagline:
Though brief, it's good to "see" Rob publicly letting a little loose in some capacity, right?
(Photos from left: Gabe Ginsberg/Getty Images, David Livingston/WireImage)