If new reports are to be believed, it may be the end of the road for the long-running E! reality series Keeping Up With the Kardashians as the ratings for the show's latest season have been reportedly "at an all-time low."

Furthermore, there is one more particular reason that fuels rumors of the show's reported cancellation, and one of the show's main stars is said to be in panic mode, scrambling to have it saved.

According to Radar Online, there is only one more season left in the show's contract with the network and seeing as the ratings have been in the dumps, the Kardashian family matriarch, Kris Jenner, is said to be "in a state of panic" about its future.

"Kris says all the time she wants the show to go on for 10 more seasons, and if she had her way, she'd do the show until she dies," an insider told the site.

Allegedly determined to hold on to whatever is remaining of her famous family's bread-winning series, Jenner is reportedly gunning for a multi-year renewal deal at E! However, there's one caveat: the other ladies have already moved on from it and are reportedly ready to say goodbye to the platform that made them household names.

"Kim is already moving on to produce new projects of her own and the rest of the girls have terrific footholds in modeling and merchandising," the source added. "Of the family, only for Kris is keeping the show on the air the #1 priority, and the network has already given up on their once lucrative business of creating spin-offs of the show."

The site went on to add that Kris has been getting some honest advice from many who agree that they "should quit 'KUWTK' before they get fired."

The show is currently in its 15th season.