For The 29th Anniversary Of Fresh Prince, Will Smith Launches A 'Bel-Air Athletics' Clothing Collection

His fictionalized character of himself set fashion trends in the 90's.

Will Smith’s character on the Fresh Prince Of Bel-Air has been setting trends for decades, and now thanks to the iconic entertainer, you can get a little piece of history.

The 51-year-old star announced on his Instagram that he is launching limited-edition athletic merchandise inspired by the iconic 90’s TV show.

Fun Fact: Will’s West Philadelphia character started trends like the Reebok Pump-it-up sneakers, neon jogger suits, and flip-up caps.

The Aladdin star shared the exciting news with his followers on Instagram. “I put my thang down, flipped it and reversed it. Then I put it on sale. New Fresh Prince merch,” he wrote on Tuesday. 

The 26-piece collection was launched on the heels of the Fresh Prince Of Bel-Air’s 29th Anniversary. The line features unisex styles such as hoodies, socks, track pants, throwback Tie-dye t-shirts, and a reversible track jacket with the same colors and paisley print as Will’s highschool character on the show. 

Will gave his followers a behind-the-scenes look of the limited edition collection. “Bam! Merch, sons, we got merch,” he says, while showing off T-shirts that feature a cartoon version of himself playing basketball in a Bel-Air jersey. “Yo, this stuff his hot,” he adds. 

If you want a piece of nostalgia, hurry over to The items are only for sale until Oct. 14. Prices range from $6-$200.  


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