2023 Holiday Gift Guide: 10 Black-Owned Brands to Shop

From stocking stuffers to presents that take up major real estate under the tree, these gifts also help support Black entrepreneurs and their businesses.

The holiday season is finally upon us, meaning it’s time to make your lists and check them twice. While considering what to get that special someone, pledge to shop Black-owned brands this year. According to the National Retail Federation, in 2022, Americans spent $936.3 billion on holiday shopping, and this year that's expected to grow to between 3 percent and 4 percent.

Imagine how many dollars we can generate in our communities if we buy from us.

Still, searching for the perfect gift can take time and effort, evoking questions that only lead to more guesses than answers. After all, what do you get for the person who has everything? 

Don’t worry, we’ve got you!

Whether for your hubby or wifey, your favorite cousin, your helpful neighbor, or that cutie crush you can’t stop DM’ing on Instagram, there’s something just right for that family member or special friend in your life.

Check out our list of some of our favorite buzz-worthy gifts from Black-owned brands to gift this holiday season.

  • Brown Girl Jane Perfume The Wanderlust Collection, $168

    Prepare to awaken your senses with this fragrance set from Brown Girl Jane. Forged with the spirit of Kenya, to the essence from a romantic era, and the waters of Brazil, your mind and body will experience an awakening with each note. One whiff of these scents will have Mrs. Claus trading places with you on Christmas day.

  • University of Dope Playing Cards 50th Anniversary of Hip Hop Edition, $30

    Courtesy of brand

    If you have a friend who is the hostess with the mostest, this item is for them. As the culture celebrates Hip Hop’s milestone 50th birthday, relive some of the genre’s most unforgettable moments from the past half-century. With 144 cards and 120 plays, this calls for nonstop fun, unlimited laughs, and memories that will last a lifetime. The University of Dope Playing Cards 50th Anniversary of Hip Hop Edition is the perfect stocking stuffer.

  • Abeba Skateboard, $70

    Courtesy of brand

    Go all out with your appreciation for the Black woman, even when you’re stunting ‘em at the skatepark. With each brush stroke, this Adeba Skateboard deck exemplifies the essence of queens everywhere. But if you’d prefer to display this as a piece of art only, that’s quite all right too.

  • Brandon Blackwood Bag, $250

    Courtesy of brand

    Looking to spruce up your makeup case? Brandon Blackwood’s latest creation is sleek enough for the day and daring enough for the night. This gift is for those who are not looking to make a statement but who are the statement. The Brandon Blackwood bag is made with 100% cowhide leather, brass hardware, and suede lining; all eyes will be on you.

  • Pat McGrath MTHRSHP Bijoux Brilliance & DARK STAR Kit, $95

    Courtesy of brand

    With the steady rise of "make-up and no makeup" takeovers on TikTok, let’s applaud those baddies who still adore full-on glam. This Pat McGrath MTHRSHP Bijoux Brilliance & DARK STAR kit contains endless options. With nine eye shadows featuring matte, shimmer, metallic finishes, two blush tones, and a mascara tube, everyone will be asking, “Who did your makeup?" When they do, give them one word: “Moi.”

  • FRESH by Houston White Hair and Skincare Line, from $9

    Courtesy of brand

    Being a melanated brotha or sista is a superpower. So this season, give your skin and crown the nourishment it needs as climates transition from chilly to blistering cold. From wash-day essentials to hand moisturizers, these stocking stuffers from Fresh by Houston White which are formulated with natural ingredients that will restore radiance despite the drop in the temperature.

  • NSPRE Smart Eyewear, $80

    Courtesy of brand

    Ready to be the coolest person on the block? With these NSPRE Smart Eyewear, it’s a done deal. These smart eyeglasses are precisely as their name suggests. With built-in speakers and Bluetooth compatibility, you can take your playlist anywhere or catch up on the latest podcast. Crafted from scratch-resistant fiber and metal hinges, this ultra-polished design will gift you a new pep in your step.

  • Station 1923 Seasoning Kit, $37

    Courtesy of brand

    For all self-proclaimed chefs who know how to throw down in the kitchen, this quad set of seasonings from Station 1923 is the perfect gift for them, no matter the palette. Invite your taste buds and testers to a flavor party ideal for your favorite carnivore, your beloved seafood savant, the vibrant veggie fiend, and the foodie who loves to eat clean.

  • The SIP Celebration Box, $51

    Courtesy of brand

    When they say, “I hope you brought wine,” this is what they mean. The SIP's Celebration box will give the recipient reasons to toast the joy of the holiday season, featuring your choice of two sparking wines. Whether you like to keep it classy, or if you want to keep it hood, this is the gift that keeps on giving.

  • Cocoa Asante Tipsy Variety Bonbons, $20

    Courtesy of brand

    Baby, you ain’t ever had a bonbon like the ones from Cocoa Asante, and that’s on period! This isn't your grannie’s chocolate in a tin can. These mouth-watering treats pack a major flavor punch with a hint of booze to perk up your appetite. Handcrafted with love, you’ll want more before you’ve finished eating the last bite.

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