See The New Sure-To-Sell-Out Product From KKW Beauty

(Photos from left: Steve Granitz/WireImage, KKW Fragrance)

See The New Sure-To-Sell-Out Product From KKW Beauty

Hint: She’s redoing something she did very early on in her career.

Published November 14, 2017

Have you ever wanted to smell like a crystal-and-floral-inspired Kardashian aura? With the release of KKW Fragrance's inaugural effort tomorrow, this dream can soon be a reality! 

Miss Kimberly Noel Kardashian West has been developing the formula for nearly a year now, and tomorrow, three scent variations, starting at $35, will be available for purchase. 

Two more days...

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First look at Crystal Gardenia, one of three scents available 11.15 at KKWFRAGRANCE.COM

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The new drop boasts three scents — Crystal Gardenia, Crystal Gardenia Oud, and Crystal Gardenia Citrus — all of which come in two sizes, including 30ml for $35 and 75ml for $65.

Kim has formerly released fragrances such as Dashing by Kim Kardashian — which caused a stir-and-a-half among her sisters, as chronicled on KUWTK — but this is the first perfume venture in which she has full creative control. Everything from the base notes to the bottle design has been signed off on by the entrepreneur herself. 

"I've been wanting to create my own fragrance for years, and finally, the timing was right a little over a year ago. We've been in development since then, and I've been able to design the scents and packaging from start to finish," she told WWD. 

Do we have a sufficient amount of fragrances in our possession already? Yes. Could we always use one more? Also yes. 

We are always skeptical when it comes to celeb ventures, but when we first saw Kim was working heavily with gardenia, we were like, okkkkkkkkurrrr?! The moody floral scent is one of our favorite top notes anyway, so we're actually quite excited to see what KKW Fragrance has to offer.

The biggest question: Will you be copping?

Written by Lainey Sidell


(Photos from left: Steve Granitz/WireImage, KKW Fragrance)


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