Serena Williams Teams Up With It-Designer Virgil Abloh To Make Her US Open Look

US player Serena Williams celebrates after winning against Italy's Camila Giorgi during their women's singles quarter-final match on the eighth day of the 2018 Wimbledon Championships at The All England Lawn Tennis Club in Wimbledon, southwest London, on July 10, 2018. - Williams won the match 3-6, 6-3, 6-4. (Photo by Daniel LEAL-OLIVAS / AFP) / RESTRICTED TO EDITORIAL USE        (Photo credit should read DANIEL LEAL-OLIVAS/AFP/Getty Images)

Serena Williams Teams Up With It-Designer Virgil Abloh To Make Her US Open Look

See what she and Kanye's go-to collaborator came up with.

Published August 14, 2018

It-Designer Virgil Abloh and Nike have teamed up again, this time for a Serena Williams “Queen” collection in celebration of the 50th U.S. Open Tournament.

The new mom is set to reclaim her throne at the U.S. Open at the end of this month, and will be doing so in major style.

The collaboration came about when Virgil met with the Nike Performance team to discuss a performance dress for Serena’s upcoming games. From there on, Virgil created a collection with some of his top-selling sneaker styles such as the 10: Air Max 97 SW and the 10: Nike Blazer Mid SW. They will come in special colorways with color gradients on the mid-soles and a new volt zip-tie.


When asked about the collection, Virgil said, "With Serena, we have one of our generation's most powerful, inspiring athletes as the muse. "I was trying to embody her spirit and bring something compelling and fresh to tennis."

The “Queen” collection is based on Serena's love of ballet and will feature a special PE edition of her Nike Court Flare sneakers along with a newly designed tennis dress.  


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The pieces will be available for purchase at select Nike locations. Prices for all items have yet to be released, but the Serena dress retails for $500, the jacket is $900 and the SW Air Max 97’s are $190.

Click through to see the entire collection.


Serena is literally the GOAT, so we are super excited for this historical moment.

Will you be in line to cop something from the collection? 


Written by Tira Urquhart

(Photo: DANIEL LEAL-OLIVAS/AFP/Getty Images)


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