J. Cole’s successes keep pouring in. From earning more money than any other rapper in 2015 to his album 2014 Forest Hills Drive going platinum and now double platinum, J. Cole has a lot of reasons to smile these days.

His fans are eager to make sure everyone is kept up-to-date on his career milestones, in turn creating what is, hands down, one of the best memes circulating the web right now. 

The fact that Cole went platinum without any features is an incredible career feat that is sneaking its way into conversations and memes alike.

Fans have been routinely using the “platinum with no features” angle to fuel these memes on Twitter, and ever since, the running joke has taken on a life of its own, weaving its way into topics that have nothing to do with hip-hop. The line currently has so much momentum, it’s as if folks on Twitter have forgotten about the Michael Jordan cry face meme (if just for a moment).

Check out some of our favorite examples of the meme below, and may we never, ever forget that J. Cole went platinum without any features.