Rihanna Announces New MAC Viva Glam Makeup

Rihanna, MAC lipstick

Rihanna Announces New MAC Viva Glam Makeup

The singer's latest shade is a frosted mauve available in September.

Published August 5, 2014

Rihanna is just rolling out news after news on how she's making her mark in the beauty department. Just a few days ago, she made the big reveal that she's launching a men's fragrance, Rogue Man, and now her new Viva Glam lipstick and lipglass are almost on the shelf to surely sell out in seconds. Rih Rih made the announcement over Twitter with photos of her vibrant ad campaign and new lip shade.

"Check out my new @MACcosmetics #VivaGlam ad. All sales go to people affected by HIV/AIDS. Comin @ ya this September!!" she wrote.

The new shade is a frosted mauve, which should be a fun hit when the cooler weather sets in. Rihanna's partnership with the beauty brand has been a lucrative one as she had much success with her two RiRi Hearts MAC collections. Her RiRi Woo lipstick sold out in just three hours last year, so make sure you're on the ready with card in hand to score her latest goods. If her previous makeup sales are any indication, they won't last long on shelves.

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(Photo: MAC Cosmetics)

Written by Dorkys Ramos


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